I plan and buy your ads, write the words that sell, and build the site they land on. B2B, ecommerce and D2C brands hire me when they want every dollar they spend to come back with company.
01 The problem
One agency buys the ads. A freelancer writes the copy. A developer builds the page. None of them sees the whole sale, so when the numbers drop, each one points at the other two.
I do all three. When something leaks, I know where to look, and I fix it the same week.
02 What I do
01
Paid acquisition
I run Meta and Google campaigns for leads and ecommerce sales. That covers the tracking, the audiences, the creative direction, the testing and a weekly report you read in five minutes.
How it works
02
Words that sell
Ads, landing pages, sales pages, emails and website copy. Written by someone who has spent years studying why people believe what they believe.
How it works
03
Sites that convert
WordPress and Shopify sites and landing pages designed for the ad that sends the traffic. The promise in the ad and the page that keeps it match.
How it works
03 Case files
Most of my clients prefer to stay unnamed, so these files describe the business, the problem and the fix without the logo.
I go through your ads, your page, your tracking and your follow-up, and I write down where the money goes.
Most problems start with what you say and to whom. I rewrite the offer before I touch the budget.
The ad, the page and the form have to make the same promise. I build all three to match.
You will always know what you spent, what came back and what I am changing next.
05 In their words
Sergio is the man. I am so impressed with his skills, professionalism, attention to detail, timely completion of a project... I have invited Sergio to be part of my team working on a contract with 1 of my best clients.
Larry GapinskiWealth adviserIt has been almost 2 years since we started working with Sergio. He is designing our landing pages, managing our Facebook lead generation campaigns, and recommending best marketing practices for our financial firm.
Michael MorandoWealth Manager, Tremblay Financial ServicesVery in-depth conversion rate analysis audit... He really knows a lot when it comes to optimizing your e-commerce store for conversions.
Krzysztof IgnaszakFounder, ClickHive Agency and NanoShowerI met Sergio on Upwork and now we are like brothers, professionally written travel content, and goes an extra mile beyond his assigned task.
Elias AryanyijukaOwner, Home To Africa Tours and TravelIt was great working with Sergio. He is a professional when it comes to researching & writing.
Dr. Elias FarahHead of Civil Engineering, USEK
06 Who you deal with
No account managers and no handoffs. I trained as a civil and environmental engineer. Then I spent my working life on ads, copy and websites for brands in the US, the Gulf, Europe and Africa.
More about me07 The writer
Orwell, Huxley and a few less comfortable authors saw much of today coming. I write about what they got right, what they missed and how to stay sane in between.
The same habit makes me better at your ads. I spend my evenings studying why people believe things.
Read the journal08 Next step
If you spend money on ads, you deserve to know what every dollar brings back. Send me a few details and I will tell you honestly whether I am the right person. If I am not, I will tell you who is.
File no. 042
